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Center for Physical Excellence’s About Us Video

The Center for Physical Excellence is a locally owned physical therapy practice located in Prescott and Prescott Valley, AZ. They specialize in helping people achieve major personal physical transformations through direct, hands-on, therapeutic treatments and training techniques. The owner, Laura Markey, is an experienced licensed physical therapist who is passionate […]

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Comfort Pro’s About Us Video

Comfort Pro is a small heating and cooling company in Prescott, AZ . Their motto, “Excellence you can feel” drives their commitment to customer care, comfort and satisfaction, through skilled, friendly and quality service. I met Rob Kunzmann, the owner and founder, at a job site on a cool fall […]

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The Hike Shack’s About Us Video

The Hike Shack is a small and specialized retail store located in our hometown of Prescott, AZ. They offer a wide variety of outdoor gear and apparel. However, what differentiates them from all other outdoor apparel stores in the area is not the variety and quality that they offer, and […]

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All-animation Promo-Educational Web Video

An all-animation promo/educational video like this can be an efficient and effective way to deliver your message, and avoid large production budgets and shooting schedules. This type of animation has been widely used across the web and is very popular especially among younger audiences. It is also a great graphic environment for branding. […]

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Yavapai College 2015 Broadcast Reel

Yavapai College is one of our home-town college institutions as well as our favorite local client to work with. We have been partnering with them to create these fun TV spots for the past couple of years. Long-time producer, writer, PR and Marketing specialist Kim Kapin heads their Marketing Department, […]

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Dental Success Institute – Cross-platform Communication: Video, Podcast, Live Events and More

Dr. Mark Costes is a successful entrepreneur and a business/marketing powerhouse. His Dental Success Institute, DSI business empire, and the recently launched but equally successful, Six Figure Side Gig podcast, are a great example of what a successful implementation of “across all platforms” content marketing strategy looks like. With services […]

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Continental Tires 2015 TV Brand Campaign

Bruce Dorn, cinematographer and creative director, is the mastermind behind this great brand campaign developed for Continental Tires. He wrote, produced and shot every one of these “color tinted” :30 TV spots. Craf2m handles most of Bruce Dorn’s post production work, and this campaign has been probably the most challenging […]

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Wheelchair Foundation “Coins” Fundraiser TV Spot

This :30 TV spot was created and animated by Craf2m’s talented animator Eric Moldero, written and produced by our good friends from Big Picture Video (BigPictureVideo.net) for their long-time client Wheelchair Foundation (WheelchairFoundation.org). The Wheelchair Foundation originally wanted a photo montage with music and narration, something simple for their ongoing […]

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3D Photo Montage Presentation

Photo montages are a great way to tell a story. Filmmaker Ken Burns made it so popular that a style — still photographs slowly zooming in on subjects of interest and panning from one subject to another — was named after him. Photo montages are widely used in films, documentaries, […]

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Primavera School Web Promo Video

This is a pro-bono project I, Cadu Medina, produced with my friends and cinematographer Bruce Dorn and writer Asa Bjorklund. My kids go to this school, and I served as a board member at the time of the production of this video. Primavera is a small charter school here in Prescott, Arizona. […]

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